Who We Are
RedefineSLO is a county-wide social marketing campaign, focused on the emotional, physical, and relational well-being of San Luis Obispo’s pre-teen boys in an effort to lower the rates of harm and dating violence.
RedefineSLO is the first major project of Lumina Alliance, which is the result of San Luis Obispo County's two most trusted organizations, RISE and Stand Strong Now, merging together into one larger, stronger alliance. For more information about Lumina Alliance, head to luminaalliance.org.
Our goal is to equip parents, teachers and influential adults with the tools needed to have meaningful conversations and raise emotionally intelligent children.
We aim to make it easy and fun to have intentional, frequent and impactful conversations with boys that will help them succeed in relationships and persevere through life's challenges.
Are you up for the task?